ADC Commits to Redefining Customer Excellence

Amsterdam Data Collective continues to grow and expands its product and service offering for Retail clients and Marketeers. Our new colleague Hans van Avendonk joins us as Senior Manager, with a special focus on data science for marketing and customer experience. Let’s meet him. First, can you tell me a little bit about yourself? Since […]

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Analytics
Retail Sector

ADC and Project Cece built an AI plug-in that checks if a brand is sustainable

Amsterdam Data Collective has started a project to make it easier to check the sustainability of a brand while you are shopping online. A simple plug-in (we call it the Goodbase AI plug-in) that you install in your Chrome browser will give the option to easily check on every website you visit if a brand […]

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Customer analytics

In a world where customer demand is changing rapidly and customer loyalty is becoming volatile, it is crucial for companies to identify their best customers, understand the needs of these costumers and adjust their strategy based on these customer insights. In other words, Customer Analytics is the way forward! Customer Analytics is about understanding your […]

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Retail

Number 1 online retailer 2020

December feels already long behind with high (online) sales due to the holidays season. These sales are traditionally linked in The Netherlands with the race for gifts for Sinterklaas and Christmas. Lately a number of initiatives coming from abroad have been giving an extra boost to those sales. Black Friday is the day after Thanksgiving […]

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Strategy

A sustainable clothing choice by AI

We built a database with 2000+ clothing brands with a sustainability rating. In this article, we walk you through the interesting parts of the process. This is how we help to make a sustainable choice in clothing. The code is available open source for you to explore and improve. The fashion industry is impactful, let’s […]

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Solutions

Could Artificial intelligence help you buy sustainable clothing?

Since the horrible Dhaka collapse in 2013, the situation concerning working conditions has somewhat improved and clothing brands are trying to make a change. However a lot more can and should be accomplished. The modern fast-fashion industry is still dominated by the pressure to produce fast and cheap. Every time you buy a piece of […]

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Solutions
Strategy